Category Archives: content marketing

Boston’s Top Searches on Google: Tom Brady, Red Sox or Celtics?

Over the past decade, I have been spot checking here and there to see what search terms have the most volume in the Boston area and since I am a local Boston sports fan I like to see which teams and players attain the most search volume. It is also fun to see which restaurants ... Read more

Comparing Cost per Click (CPC), Average Lead Cost and Click thru Rate (CTR) on Google, LinkedIn and Facebook

Not sure whether to use Google, Facebook or LinkedIn ads for your business? Curious how they compare on their average cost per lead, cost per click (CPC) and click thru rate (CTR)?This post will help you determine which is best for your business and budget.First off, I want to point out that whether your business ... Read more

Top 2018 B2B Lead Generation Tactics

Top B2B Lead Generation Tactics 2018 The business to business marketplace in the US and across the globe is one that is ripe with competition. B2B marketers are constantly trying to improve their game and learn some new tactics that can help them increase their revenue and grow market share to out perform their competition. So ... Read more

Psst…what the SEO & Digital Marketing Experts are saying for 2018

It's the end of the year and I am sure you have already read a few posts about the next big thing for 2018 in the marketing & SEO world right!? Here at Auctus Marketing it's just business as usual and we realize that over the years marketing tactics alter a bit from year to ... Read more

Best FREE SEO Keyword Research Tools & Strategies Today

  Best FREE SEO Keyword Research Tools & Strategies Today  As any professional SEO or digital marketer with some experience will tell you today, at the heart of any successful digital strategy is content. It all starts and ends with content period. Right?Whether you are setting up a Facebook campaign, launching a new service or adding a ... Read more